Campaign Illustrations for Dr. Oetker — Mixed Teas “Mais”
Illustration / Advertising / Campaign
Developed for Dr. Oetker in collaboration with AMPFY, this campaign brings to life the concept “Love, dream, vibrate and smile.” The illustrations were created to promote the new line of Mixed Teas “Mais,” translating everyday emotions into vibrant visual stories.
Each of the four illustrations represents a different flavor and motivation, designed to inspire small pauses, better moods, and more positive moments throughout the day. With bold colors, expressive characters, and dynamic compositions, the visuals amplify the campaign’s message and help build an emotional connection between the product and the consumer — turning a simple cup of tea into a moment of motivation.